In Aztec and other world mythologies, a Rainmaker brings rain to the earth to make things grow — giving man the sustenance he needs to live.
In the modern world, a Rainmaker is an executive or employee who is very successful in bringing in business to his company or firm — an individual who generates a large amount of business, consistently brings in money at critical times, or brings in markedly more money than his or her co-workers.
Just as too little rain causes drought and prevents vegetation (or your business) from thriving, too much rain causes flooding and devastation. Likewise, too much business over a limited period of time can stretch the management and operational resources of a business to the point of destruction.
At Rainmaker, we have developed a delicate balance in the management of our client engagements.
Rainmaker rides on the cutting-edge of the next generation of business operation methodologies — the outsourcing of a project or task to a skilled professional or team of professionals that require no training, no long term benefit packages, no downtime, and no on-going employment costs or costs of redundancy.
The evolution of Rainmaker has led to the securement and retention of former "critical talent" individuals from a number of industries and disciplines — those individuals that drive a disproportionate share of their company's business performance and generate greater-than-average value for customers and shareholders. A company's critical talent possesses highly developed skills and deep knowledge — not just of the work itself, but also of "how to make things happen" in the organization.
While resumes abound in today's marketplace, companies are still feverishly searching for the right people who make the difference between 10 percent and 20 percent annual growth, or between profit and loss. Critical talent is scarce and expensive, and about to become much more scarce because of two looming trends: the retirement of the Baby Boomer generation and a growing skills gap.
Rainmaker fills the talent gap in a company's operational and management structure by providing critical talent when needed and for only as long at the expertise is required.
It's cutting-edge, radical thinking at a time when only the most creative and innovative firms are realizing record profits and growth in an otherwise stagnant and uncertain marketplace.